With the objective of encouraging the underprivileged to acquire skill, several NGOs take the onus to provide training and produce products that will appraise the society about their capability. Such initiatives are taken by the NGOs not only to make them self-reliant but also to develop in them a sense of pride regarding their earnings. The special children are trained to prepare crafts and other marketable items which prove to be good learning for them and moreover these hand-made products have good value in the market.
Other medium, which NGOs employ are organizing exhibitions from time to time, where these products are displayed and sold to buyers directly. It not only boosts the confidence of underprivileged but also gives them new hope for the future. Further, it helps them to develop new positive outlook towards life. Moreover, the feeling of financial security makes them feel independent and motivated.
Nowadays, buying eco-friendly and hand-made products is the new trend in the market. NGOs can very take advantage of this opportunity and prepare similar products like diyas, torans, bags, cards, gift articles, decorative and household items, gift bags, wrapping paper, kurtis, shoulder bags, wall hangings, cushion covers, etc. Also, other popular products are - drawings, paintings, toys, dolls, presentation articles, consumer goods, food items and other items of common use etc. This way NGOs benefit in spreading awareness for their cause and it also helps in garnering maximum support from the people.
NGO Sparsh and its products
One such NGO Sparsh provides an opportunity to the underprivileged to generate their income. Sparsh is dedicated for the empowerment and welfare of all sections of the society- women, children, elderly and especially the physically & mentally challenged.It mainly focuses on empowering the underprivileged with the necessary skills to manage life on their own. However, the thrust area of Sparsh is empowerment of mentally and physically challenged children.
Touch of Heaven and Love in Wraps are special initiatives of Sparsh, where products especially made by the underprivileged are marketed and the revenue generated helps them to be to self reliant and productive members of the society. Room fresheners, scented candles and gift envelopes are some of the products; carried under these labels. So, whenever you come across these products on the shop shelves, go ahead and pick them up, your small gesture can bring big change in their lives.
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